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MS NOW Wants to Turn Its Viewers Into a Fandom

Arjun Nair1 min read

The cable news network’s president, Rebecca Kutler, wants to leverage its massive online and TV audience variation to create a fan community. First up: letting you chat with Rachel Maddow.

Source: https://www.wired.com/story/the-big-interview-podcast-rebecca-kutler-ms-now/

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Arjun Nair

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