eToro wins New York BitLicense, expands crypto access to 48 US states

eToro has secured a New York BitLicense and money transmission license, reopening crypto trading to New Yorkers and extending its US coverage to 48 states after a 2024 SEC settlement.

Online brokerage and social trading platform eToro has obtained a coveted New York BitLicense and a parallel money transmission license, clearing the way for residents of the state to trade cryptocurrencies on its platform for the first time. The twin approvals from the New York State Department of Financial Services (NYDFS) mean eToro’s crypto offering now reaches 48 US states, according to a report from Crowdfund Insider cited by ChainCatcher.

Announcing the launch, Andrew McCormick, head of eToro’s US division, said that “New York is the heart of the financial markets and a hub of innovation,” describing the expansion as “both a strategic milestone and a reflection of our commitment to responsibly advancing the next generation of financial market accessibility.” NYDFS’s BitLicense regime, introduced in 2015, remains one of the strictest state-level crypto frameworks in the US, with only a limited number of exchanges and custodians approved over the past decade, as repeatedly highlighted by outlets such as Bloomberg and the Financial Times.finance.

The New York green light comes roughly two years after eToro resolved an enforcement action with the US Securities and Exchange Commission. In 2024, the company agreed to pay a $1.5 million civil penalty to settle charges that it operated as an unregistered broker and clearing agency, and subsequently delisted most crypto assets from its US platform while it overhauled its compliance controls. That retrenchment mirrored a broader regulatory crackdown on offshore-style token menus, with major venues trimming their listings in response to SEC and CFTC pressure, as detailed in earlier reporting by Bloomberg and the Wall Street Journal on post-2022 enforcement trends.finance.

Since then, eToro has adopted a more conservative US stance, focusing on a narrower range of assets and building out its compliance and surveillance stack to meet NYDFS standards. By securing the BitLicense, the firm joins a small club of global exchanges able to serve New York retail customers, preserving a regulatory moat that rivals without state approval cannot easily cross. For US users, the expansion means a familiar social-trading interface will now sit alongside licensed incumbents in the country’s most tightly regulated crypto market, while for the industry it offers a template for how post-enforcement platforms can re-enter New York — provided they accept heavier oversight and a slimmer token set.