Coinbase is launching its first-ever credit card — the Coinbase One Card — with up to 4% back in bitcoin on everyday purchases.
The announcement was made at the 2025 State of Crypto Summit in New York and marks a big step towards making bitcoin more accessible and rewarding for everyday use.
The card is being released in partnership with American Express and will roll out in the U.S. this fall. It’s only available to Coinbase One members, the company’s growing subscription service.
“Whether you’re buying groceries or booking a trip, the Coinbase One Card lets you earn rewards in Bitcoin — making everyday spending more rewarding than ever,” Coinbase said in a blog post.
The Coinbase One Card lets you earn 2-4% back in bitcoin, depending on how much you have in assets on the Coinbase platform. All cardholders will start at 2%, but those with more assets can unlock higher cashback rates.
The card also has a metal design with text from Bitcoin’s original Genesis Block engraved on it, representing its connection to the birth of the scarce digital asset.
The bitcoin rewards are a first for Coinbase, which previously only released a prepaid debit card with Visa in 2020. The new card is a shift from traditional digital asset trading tools to everyday financial products that integrate with the blockchain.
The card is on the American Express Network, which provides access to travel protections, exclusive offers, personalized experiences and the secure infrastructure of one of the most trusted brands in payments.
Will Stredwick, SVP of Global Network Services at American Express said:
“We see real potential in the combination of Coinbase and crypto with the powerful backing of American Express, and what the card offers is an excellent mix of what customers are looking for right now.”
Luke Gebb, Executive Vice President of Amex Digital Labs added that Amex is committed to “practical, compliant applications” of the blockchain and Bitcoin technology.
The Coinbase One Card is issued by First Electronic Bank and offered through a partnership with fintech company Cardless. A waitlist is open now on Coinbase’s website and more info will be shared as the fall launch approaches.
To use the card, you need to be enrolled in Coinbase One, a subscription program launched in 2023. There are now two options:
- Standard Coinbase One: $29.99/month, with zero trading fees, priority customer support and enhanced staking rewards.
- Coinbase One Basic: $4.99/month or $49.99/year, to make it more affordable. Basic members also get the card and the same bitcoin rewards.
Both tiers get up to 4% bitcoin back, zero-fee trading on eligible assets (up to $500/month for Basic), and 4.5% APY on the first $10,000 in USDC holdings.
“Our customers are graduating from just creating [accounts] to now using Coinbase as a primary financial account,” said Max Branzburg, Coinbase’s VP of Product.
The Coinbase One Card launch comes as more digital asset platforms are entering the credit and debit card space. Rivals like Gemini have launched cards with similar cashback features and payments giants like Mastercard are exploring bitcoin integrations.
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